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What makes me different?

Background of our Founder & CEO

Hi there! I am Manuel, and I am the founder of ImportDojo. I am an Amazon seller myself. I am not your “guru” who sold 50 pieces on Amazon and then created his own course. I’ve been selling online since 2014 and have even started my own trading company selling to retail. I’ve done 7 figures in sales and profits. 

I’ve been based in Hong Kong since 2005. As an employee in the import/export business for 16 years I’ve worked as a Product Manager for the 5th largest retailer in Germany. I’ve worked out of Hong Kong with giants like Walmart, Amazon, Sears, Metro, Rewe and many more handling turnover volume of over 200Million USD.

I even exhibit with my brand at global exhibitions such as the Globalsources show in Hong Kong. I am an expert when it comes to import/export. My expertise has been requested over and over on podcasts, exhibitions, conferences around the world. I’ve spoken at Amazon & eCommerce conferences in the US, China, Hong Kong, Germany, Austria, Thailand and others. I’ve also written and published 4 books on the topics of importing and selling online.

Ever since starting my own business in 2014 I’ve been fascinated by building online businesses. The opportunities and freedom you can achieve from having your own eCommerce and online business are endless and have given me so much. On this site I teach everything I know. From sourcing and finding products in China, getting them safely and fully compliant to regulations and certifications to your country. Then selling products on Amazon and your own eCommerce shop to building an actual brand with content creation and Social Media to building your very first website, creating passive income, driving free traffic to Amazon or your own eCommerce store, selling to retail and much much more. 

I’ve built 2 brands, one of which I already sold for mid 6 figures. My goals is to help you build your own business from the comforts of your home. So that you’ll be able to escape the hamster wheel. Everyone has different reasons for wanting to start an online business. Whether it’s to prepare for early retirement, buy some new gadgets, provide more for your family or live a financial and location independent lifestyle. Make no mistake, I worked very hard to get where I am today and this course is no get-rich quick course. With hard work and in time you too can build your own online business. I am here to help you accomplish that.

As of 2022 I continue to help people build their own online business. Be it with Amazon FBA, eCommerce or guiding people in other ways. I want to help you live the life you’ve always wanted. I am here to help you exactly figure out what product you should sell, where to get it, which platform to sell it on and scale your business to 6 figures within 12-18  months. Don’t just sit around and wait for good things to happen to you, take it into your own hands. Start today, book a free call with me below. 

take the first step.
Together We will do the rest.

Some of my interviews around the net

HELIUM 10 Podcast Interview

Deutsche Startups (Interview in German)

FBA Allstars (Podcast I did for FBAAllstars)

Globalfromasia (Podcast interview I did for Globalfromasia.com)

Sourcefindasia (Podcast interview I did for SourceFindAsia)

AmazingFBA (Podcast Interview for AmazingFBA 1 of 2)

AmazingFBA (Podcast Interview for AmazingFBA 2 of 2)


My Wife Quit Her Job

6 figure business.

Quantum Leap

Import from China.

Master Class

Proper Import.


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